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10 day online facebook parties

 

WHY HOLD ONLINE PARTIES????  They WORK!  And you can do it 100% FROM HOME (say what?!!?!)  

 

If you are just starting out, the Black Status Presenters recommend to  make it a goal to find 5-6 people to host parties for you ... AT LEAST 5-6 people.  


That is SOOO important to help you get off to a strong start and get that momentum you need for this biz!  
One other thing you need to know is that not every party is going to be a huge success, so another great reason to have several parties on all at once ... and to NOT get frustrated if you have a not-so-hot party.  Just be patient and consistent and you'll have amazing parties too! 

 

 

1. SET UP THE PARTY
Set up the Party on YOUR Younique website. The link to your party is the URL once you get to the Party Page.  This link is also emailed to the hostess. 

It's often recommend to set your party up on a THURSDAY.   This is often pay day for people...and you will be sure to hit at least one pay day for most during the 10 days.  The party will end on a Saturday.  Whatever day you decide to start your parties, have ALL Your parties start on the same date.  It's a little crazy having 5 parties all starting and ending on different days.  Your sanity will thank you if you have them all on the same schedule!  

 

Now - you can choose a 10 day party on your Younique site, but actually do more 7 day fb parties.   Posting for 10 days can feel really long, and some people like to have their weekends and not post Saturdays and Sundays.  So, you can always set up the party on Thursday or Friday - just post once on Saturday and then run the party Monday - Friday. 

 

2. Create a Group or an Event on Facebook.  You can do either one.   When I do 10 day parties, I have mostly done Groups, but Events are easier for your hostess to add people to, and to "build up to a one evening event".  I'm still trying to figure out which is more effective.  They both have positive and negative things about them, I suggest trying one of each and seeing which you prefer.   Name your group something like "Carrie's AMAZING 3D Mascara Online Party".   

 

Use the SAME general name and SAME icon for all your groups (again- let's keeps some sanity here!!)  
It makes finding your groups SOOOO much easier! 

 

3. Make the party "CLOSED"  so that every post isn't bombarding your regular FB friends. It's not a big deal if you only have one party going, but when you get several going at once, you're friends will go nuts if they are seeing 15 posts a day! Go to the top right of the page, click on the little cog icon, then Edit Group Settings.  If it's an event I usually choose "invite only". 

 

HOW TO WORK  YOUR ONLINE PARTY:


4. Okay- now it's time to get your party all ready for your guests.  I suggest adding several posts before you have the hostess invite people.   Add a cover photo and add a few photos so that when people check out the link there is something there.   Use the cover photos or party pics from the Lash Library or some you have saved

 

BEFORE THE PARTY (post and pin this to the top of the event/group)  To pin a post, after you post it, click on the little gray arrow in the top right corner and then choose "pin post".  This will keep the post at the top of your group during the whole party.  After a few days you can also swap this out with a post about Party Points if you choose to do that. 

WELCOME to <<hostess name's>>  3D Mascara Party! This party is 100% online so feel free to shop from the comfort of your own home!

Younique is home to the #1 selling 3D Fiber Mascara. These are NOT fake lashes, although they can look that way. It is mascara and 100% natural fibers made from green tea. Safe for contact lens wearers and water-resistant, yet it removes easily with soap and water. Lashes increase by 300% . . . seriously!   Please feel free to ask me any questions.

Here are some pictures of the lashes ... you can see the difference between the 3D Fiber Lashes and regular mascara. 

Ordering is as simple as 1,2,3:  Simply go to Kristin's link online to shop: <<your Younique party address here>>  Party ends on <<Date>>. 

MAKE THE PARTY LOOK NICE!  


LOTS OF PHOTOS!  Always include a picture with every post! I think the best lash pictures compare the customer's old favorite mascara look to her NEW favorite mascara look. Pictures of bare lashes vs. 3D Mascara lashes don't tell the same story. People want to see what  the lashes used to look like when they were all made up, and what they look like NOW!  Before you invite anyone add at least 3 photos or a link to a demo. 

TEACH YOUR HOSTESS HOW TO INVITE


(check out more on the HOSTESS COACHING section)
Have your hostess invite all of their FB friends. 100 people is the recommended minimum but you want more than that! I coach my hostesses and tell them exactly this, "My most successful parties have between 200-400 guests and the hostess comments on posts, tags friends she thinks would love the 3D Mascara, and posts before and after pics of her lashes. The more active you are in the group, the more active your party will be, and the more rewards you will earn." The hostess can then post a welcome message to her friends. 

 

Ideally, if your hostess hasn't tried the lashes yet, WAIT ON THE PARTY!!!  Do not waste a party on a hostess that hasn't fallen in love with the mascara yet! Tell her that you are thrilled that she wants to host, but she will earn so much more in rewards if she can speak from experience and post pictures of her own lashes. Nothing compares to the hostess posts her own lash pics!

Now,  just because you've set up a group doesn't mean everyone will see it.  Have the hostess pick out those that she really wants to check it out and to send them a private individual message. NO MASS MESSAGES.  To each person she sends this msg to she needs to tell them about the facebook party.  The goal is to remind her friends to take a peek at what she’s planned.  It needs to be short and sweet and it needs to include the group link

You need to help make it a little easier for her so she can just COPY & PASTE this invitation to her friends. ... She doesn’t need to come up with it-- You tell her what to write.

“Hey Mary, 

I thought of YOU.  Did you see the group I added you to?  There’s this new amazing mascara that I’m in love with. I’m doing a fb party and invited you. 
It’s this week and it’s happening right here on facebook.  So you can stay in your jammies! 
So check it out if you want: (insert link to group here)

Thanks!”

PARTY TIP:  Thank EVERY guest that purchases right on the Party Wall.  This is REALLY important!   It helps others to purchase when they see people purchasing.  Plus then you keep the hostess updated at the same time. 

PARTY POINTS - a GREAT idea!  


This is TOTALLY optional... and I would suggest to only give out prizes once your party has hit a certain level (like every $230 in orders).  

WHY do Party Points and Games?????
** Makes it FUN 
** When it's fun, you'll get more HOSTS & PRESENTERS
** It helps more people to see your posts.  When you get people commenting, more of their friends will see the FB posts, which makes your party more successful. 

Use your hostess rewards that you earn for the free products.  

HIGHLIGHT THE MASCARA FOR THE FIRST SIX DAYS


From Shari Brown:

 

"At this point you're probably thinking, "Hello...., we sell more than just mascara. Why would I call it a mascara party?" That's because in my parties I ONLY SELL MASCARA! That's it. At least for the first 6 days or so. Depending on the crowd and the flow of the party's questions and response, I have had parties where I have only talked about mascara until the last day! Here's why...there are LOTS of cosmetic companies out there, and I've worked for most of them. If you post about a different product every day, even if those products are FANTASTIC (which they are!), your busy customer is only paying half attention and she sees makeup in her newsfeed. In her mind, her friend Mary is having a makeup party. She doesn't need makeup, she likes what she's using. You've just lost a customer. ~faints~ But here's what happens when you only post lash pictures... the first day this customer gets a notification that she is in a group called "Mary's AMAZING 3D MASCARA Online Party!". She thinks, "Who on EARTH has a mascara party?? It must be special." Then she sees an eyelash before/after pic. Wow. She's intrigued. Then she sees another...next day she sees another. Now she's got to check this out so she asks a question. Now she's engaged and you're talking back and forth and every time you chat, and your hostess chats, all of the 300 members of the group are getting notifications. Even the busiest person will understand what it is you're selling if you keep your message simple and just focus on the 3D Mascara. And no matter how happy a woman is with her makeup, we ALL want longer lashs! In almost every party, after the ladies have ordered, received, and loved their 3D Mascara, I always get this question..."What's next?" They want to know what's my next recommendation. Personally, I go to Glorious Face & Eye Primer and Awake, because they are my next faves. In many cases, my hostess asks to start a second party so we can now cover the rest of the line! #winning Just make sure you go back through EVERY POST and swap out the new link for the old link!"

POST EVERY DAY
Make sure you're posting 2-3 times a day in the group.  This is REALLY important!!! Maybe post once in the morning and once in the evening.  Always post the party link any time you post a pic so that it's easy for people to understand how to order and they don't have to go searching for the link. I usually space down a few times to keep the party link separate and I make it very clear for people,

"Click HERE to shop Mary's party... < leave a space so your link will work properly! (insert party link here)"

DON'T DELETE THE GROUP RIGHT AWAY
I like to keep the Groups around even after the parties are over because 1 or 2 times a month I post the monthly specials or new product info. I figure these are people that I wouldn't have access to otherwise, so I don't like to let them go. It's also a great place to offer a free pigment or lipgloss in exchange for hosting a party down the road, and the Presenter opportunity!

The biggest thing is DON'T give up.  You will have parties that are a bust.  So much depends on your host.  Get your host excited and on board and your parties will more succesful!  Make sure you host MORE than one party at a time.  Shari hosts 10-15 parties at the same time.  If that's more than you want to do, find 3-5 friends to host parties for you.  The key is PARTIES WORK!    They work for sales, finding more hosts, and recruiting! 

Here are some sample posts you can use as a guide for your own party.

 

DAY ONE   (FRIDAY)
INTRO POST: (once people join the event)
Hi ladies! <<HOSTESSNAME>> and I are so glad you’re here! This party will start on Monday morning and take place all week. Check out this link to learn more about Younique! Each day this week, there will be a different game to play and participating will earn you points toward winning a door prize! There may be more than one door prize, depending on the amount of sales in the party! Earn 10 points  just for clicking JOIN and joining the party! Get ready for a great week! If you would like to try a sample eye pigment, pick a color and pm me 

Post 2-3 photos of the 3D Lashes on the first day of the party

DAY TWO MORNING (Saturday)
Thank you for joining and your desire to learn about this new, awesome product!  Younique offers a full line of natural-based cosmetics, including incredibly vibrant eye shadow pigments, several choices for foundation, and an array of blushers, lipglosses and of course, our amazing skin care line.  But the product we are probably most known for is our Awesome 3D Fiber Lashes. 

3D Fiber Lashes are applied just like mascara, but it's SO MUCH MORE than a regular mascara.  It's a quick 3 step process - takes just a tiny bit longer than your regular mascara routine.  First, apply tranplanting gel on your lashes, then apply a thin coat of our 100% green tea leaf fibers, and then one more coat of gel to seal the fibers in.  And boom- long lashes!  You can even add more coats to make it even more dramatic. 

During the party I will be sharing you many different looks you can create with Younique, along with some helpful tips.  Plus we'll have fun playing games where you can earn points and at the end of the party I will do a drawing for a FREE prize!!  So, let's party!!

Go to <<HOSTESS NAME>>'s link online to shop: <<PARTY LINK>>  

DAY TWO EVENING (Sunday)
Ladies, tomorrow is the big PARTY day!!! Get all of your questions ready for the first game tomorrow morning! Participating in the games earns you PARTY POINTS!  All purchases earn 25 POINTS toward the drawing, so no need to wait until the end of the party to place your orders.   

 

Go to <<HOSTESS NAME>>'s link online to shop: <<PARTY LINK>>  

DAY THREE MORNING

Let’s get this party started!  Good morning ladies! How is everyone today?!?  Kristin and I are SO excited that you have joined us. :) We are ready to get this party started! If you've never been to an online party, you are in for a treat!  And if this is the first time you've heard of Younique you are in for an extra special treat that you are going to LOVE ! Just so you know me a little better, I'm Michelle and this is my Younique story!  (then share a little about how you got started with Younique and your experience-- keep it short!)

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